The Hamptons: Where Filling Up is a Gas

The Wall Street Journal: “Stuart Markus is a full-time musician with one of the wackiest gigs around. Most summer weekends, he plays for the Maserati and Ferrari crowd at Gas Hampton … owner Sergio Celikoyar hired the musician as part of an effort to pry people out of their cars and over to his convenience store to spend a little more money. His aim is to create an aesthetic that screams Hamptons, not roadside pit stop.”

“Mr. Markus … gets paid by the owner about $150 for a three-hour performance, plus tips. Those can be as much as $20 a car. His filling-station set list includes Jackson Browne’s ‘Running on Empty,’ America’s ‘Ventura Highway,’ Simon & Garfunkel’s ‘America,’ and—not surprisingly, given the crowd— Jimmy Buffett. One woman walked up to him recently on her way to the convenience store and asked if he played any ‘Jesus music.’ He played the first song that came to mind, ‘Amazing Grace.’ She tipped him $20.”

Celikoyar also “hired a local muralist to decorate the store as a beach, with surfboards, palm trees, sailboats and a lighthouse. Painted circus tents lead to the bathroom, which is so clean it drew praise from reality-television star Bethenny Frankel. She tweeted it was the ‘nicest gas station bathroom I’ve ever seen’ … On some summer weekends, when Mr. Markus isn’t singing, the owner pays a local magician to do card, coin and rope tricks. ”

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