Houzz & Poshmark: Killing It Against Amazon

Axios: “How can you do something different from Amazon, like having professionally-generated content? Houzz is a perfect example, offering expert-curated products and help for people looking to remodel part of their home. Amazon just isn’t geared to build that sort of community. Or a company like Poshmark, where you have lots of users sharing and selling what’s in their closet. A lot of them have become influencers because other users like their style.”

“It’s what Pinterest should have done with commerce but didn’t. Amazon sells clothes, but it sells them like it sells a PC or a phone. Fashion is about having different parts that go well together, which means curation.” [Excerpts from an interview with Venture capitalist Hans Tung]

Facebooktwittergoogle_plusredditpinterestlinkedinmail

Your Thoughts?