As The Bombardier Bombs, So Bombs The Bombardier

The Wall Street Journal: “Four years after its maiden flight, only two small European airlines fly the Bombardier C Series of 100- and 145-passenger planes. Delta will begin flying the plane next year. While there are many reasons for the slow sales, the lack of interest highlights the low priority airlines and passengers place on comfort.”

“The two airlines currently flying the C Series—Swiss and Air Baltic—say most coach passengers won’t pay higher fares for comfy cabins. For a small fare difference, they’ll still pick less-comfortable airplanes. Airlines say cost is the No. 1 factor when evaluating new airplanes.”

Martin Gauss, chief executive of Air Baltic, comments: “Passengers get into anything that flies if the ticket is cheap.”


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